The objectives of the Shenandoah Beerwerks Trail initiative are to use the experience of craft beer as a driver for new visits, to co-promote the Valley’s amazing outdoor and tourism assets, and leverage the power of a collective advertising and outreach program.

A collaborative group of destination marketing organizations partnered to apply for the $50,000 grant and supply matching funds for the project. They are the City of Staunton, Augusta County, the City of Waynesboro, Harrisonburg Tourism, and Lexington & The Rockbridge Area Tourism.

http://beerwerkstrail.com/shenandoah-beerwerks-trail-receives-50000-virginia-tourism-corporation-grant-for-tourism-marketing/#

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Contact:
Brenda Black, CTP, VDP
Director of Tourism and Visitor Services
212 S Main St
Harrisonburg, VA 22801
VisitHarrisonburgVA.com
o.540-432-8940
c.540-820-5326